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Coach or Mentor: How to Know Which One You Need to Build Your Business?

Writer's picture: Tammy WatsonTammy Watson

Starting or growing a business as a tradeswoman is no small task. You’ve got the skills, the drive, and the passion—but sometimes it feels like you’re navigating a maze with no clear path (and no GPS). That’s where hiring a coach or mentor can make all the difference.


But here’s the big question: how do you know which one you need? Let’s break it down in plain terms so you can make the best decision for your business and goals.


What’s the Difference Between a Coach and a Mentor?

A Coach: Think of a coach like a compass. They won’t tell you where to go, but they’ll help you figure it out. Coaches guide you to uncover the answers already in you, help you map out your goals, hold you accountable, and build strategies to hit your targets. It’s about your journey.

A Mentor: A mentor is more like a trail guide. They’ve been there, done that, and have the stories (and scars) to prove it. They share their experiences, give you practical advice, and point out the tricky bits so you can navigate challenges with confidence.

A torn brown paper revealing a blue background with the text “Coaching and Mentoring.” The logo for Entrepreneur Solutions, a division of Canadian Handywoman, is displayed in the upper left corner. The image is decorated with gold sparkles for a celebratory touch.
When You Might Need a Coach
  1. You feel stuck and need clarity. Maybe you’ve got a million ideas but no idea which to tackle first. A coach will help you untangle the mess and find focus.

  2. You struggle with accountability. If you’ve got a plan but can’t stick to it, a coach will be your personal cheerleader (with a healthy dose of tough love).

  3. You want to boost your mindset and confidence. Business is tough. If you’re doubting yourself or second-guessing decisions, a coach will help you reframe your thinking and own your choices.


When You Might Need a Mentor

  • You need practical, hands-on advice. Pricing, managing clients, marketing—mentors have been there and can share what worked (and what didn’t) for them.

  • You’re entering new territory. Scaling your business? Expanding into a new service? A mentor with experience in that area can guide you.

  • You value shared experience. Sometimes, hearing ‘I’ve been there too’ makes all the difference. Mentors bring relatable stories and a roadmap for success.


Can One Person Be Both a Coach and a Mentor?

Yes, they can! The best part is that you don’t always have to choose. Some people can play both roles, switching hats depending on what you need. For example, they might coach you to develop a strong mindset and clear goals and then mentor you by sharing practical tips they’ve used to overcome similar challenges.


This dual approach is especially helpful for tradeswomen, blending mindset work with real-world, actionable advice.


Which One Is Right for You Right Now?

If you’re unsure, start by asking yourself: What’s my biggest challenge today?

• If it’s clarity, confidence, or accountability—you need a coach.

• If it’s advice, guidance, or a “been-there” perspective—you need a mentor.

And remember, you don’t have to pick just one. Many women work with both at different points in their journey.


How I Can Help

At Entrepreneur Solutions, I offer a blend of coaching and mentoring designed specifically for tradeswomen. Whether it’s developing a winning mindset, creating strategies for growth, or sharing lessons from my own entrepreneurial path, I’m here to help.


Let’s work together to build the business—and life—you love. Book your no-obligation discovery call today!

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